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L'Oreal - Lancôme
Project type
SFCC
Date
2018-2025
Location
London
Overview:
Supported the delivery and ongoing optimisation of the Lancôme UK ecommerce experience across Salesforce Commerce Cloud. Responsibilities included SFCC web development, content management, SEO, catalogue and product management, and Business Manager configuration, helping maintain a seamless and engaging digital experience.
Tech Stack:
SFCC
HTML5 / CSS3 / SCSS / JS
Content Management
SFCC Storefront architecture
Page Designer / SFCC content components
SFCC Business Manager
What we achieved:
Improved conversion opportunities through ongoing ecommerce optimisation.
Enhanced SEO performance through content and site improvements.
Faster campaign launches with streamlined content and promotional implementation.
Smoother promotional execution across the ecommerce experience.
Continuous optimisation through a close partnership with the L'Oréal and Lancôme teams.

